Accounting and Business Intelligence & Analytics - Business
Graduate School
Business Administration DBA (Doctorate)
Business Analytics (Graduate Certificate)
Analytics (Master of Science)
Business Administration MBA (Master's)
Business Intelligence and Analytics (Master of Science)
HARP - Harper Center for Student Life & Learn
Natalie Gerhart, PhD
Associate Chair, Department of Accounting and Business Intelligence & Analytics
Associate Professor
Natalie Gerhart, Ph.D. is an Associate Professor of Business Intelligence and Analytics at Creighton University. She received her Ph.D. from the Information Technology and Decisions Sciences department at the University of North Texas. She holds an MBA from the University of Missouri-Columbia in Marketing Analytics and a Bachelor of Science degree from Truman State University in Management Information Systems and Marketing. A more complete background can be found on her Curriculum Vitae.
Teaching Interests
Decision Making
Research Focus
Information Stopping Rules Social Network Sites Decision Making
The Journal of computer information systems Gerhart Natalie, Torres Russell, Hamilton Scott, Understanding the Role of Psychosocial Factors in Online News Addiction, p. 1 - 14 2024
Online information review Heinrich Matthew, Gerhart Natalie, Privacy? What’s that? Differences in privacy boundaries 2024
Journal of statistics and data science education Gerhart Natalie, Rastegari Elham, Cole Emma, Analytics: What Do Business Majors Need and Where Do They Get It?, p. 1 - 48 2024
Journal of Management Information Systems George Jordana, Torres Russell, Gerhart Natalie, Uncovering the Truth about Fake News: A Research Model Grounded in Multi-Disciplinary Literature 38:4, p. 1067 - 1094 2024
Global knowledge, memory and communication Kusaila Daniel, Gerhart Natalie, Sarcastic emojis: why don’t you understand? 2023
Journal of information systems education Heinrich Matthew, Gerhart Natalie, Privacy Education Effectiveness: Does It Matter? 34:1, p. 49 - 69 2023
Communications of the Association for Information Systems Gerhart Natalie, Torres Russell, Giddens Laurie, Challenges in the Model Development Process: Discussions with Data Scientists 53 2023
International Journal of Business & Management Studies Kirby Joseph, R. Wingender John, Gerhart Natalie, The Impact On Firm Value Of Announcements Of The Appointment Of An Information Technology Officer (Cxo) To The C-Suite 3, p. 26 - 43 2022
The Journal of computer information systems Gerhart Natalie, Ogbanufe Obi, Torres Russell, Sidorova Anna, Evangelopoulos Nicholas, Effort Minimization Theory in the Data Analytics Era 62:4, p. 837 - 849 2022
Computers in human behavior Ogbanufe Obi, Gerhart Natalie, Exploring smart wearables through the lens of reactance theory: Linking values, social influence, and status quo 127, p. - 2022
International journal of consumer studies Ogbanufe Obi, Gerhart Natalie, Dis-Identity and Non-Consumption of Smartwatches 46:1, p. 218 - 234 2022
Managerial and Decision Economics Kirby Joseph, Gerhart Natalie, Wingender John R., Firm financial outcomes 2022
Journal of management information systems George Jordana, Torres Russell, Gerhart Natalie, Uncovering the Truth about Fake News: A Research Model Grounded in Multi-Disciplinary Literature 38:4, p. 1067 - 1094 2021
Information Systems Journal Ogbanufe Obi, Gerhart Natalie, The Mediating Influence of Smartwatch Identity on Deep Use and Innovative Individual Performance 30:6, p. 977 - 1009 2020
Informing Science: The International Journal of an Emerging Transdiscipline Gerhart Natalie, Technology Addiction: How Social Network Sites Impact Our Lives 20, p. 179 - 194 2020
AIS Transactions on Replication Research Gerhart Natalie, Windsor John, Cognitive Stopping Rules in a New Online Reality 3, p. 1 - 9 2020
Journal of Computer Information Systems Gerhart Natalie, Generalizing Stopping Rule Research: Development of Scales, Journal of Computer Information Systems 60:1, p. 93 - 100 2020
International Journal of Social and Humanistic Computing Koohikamali Mehrdad, Gerhart Natalie, Engagement on Online Social Networks During a Social Crisis: Effect of Anonymity Level 3:3/4, p. 270 - 270 2020
Computers in human behavior Koohikamali Mehrdad, Gerhart Natalie, Social network migration and anonymity expectations: What anonymous social network apps offer 95, p. 101 - 113 2019
Journal of Computer Information Systems Torres Russell, Gerhart Natalie, Mobile Proximity Usage Behaviors Based on User Characteristics 59:2, p. 161 - 170 2019
International Journal of HumanComputer Interaction Ogbanufe Obi, Gerhart Natalie, Watch It! Factors Driving Continued Feature Use of the Smartwatch 34:11, p. 999 - 1014 2018
ACM SIGMIS Database: the DATABASE for Advances in Information Systems Torres Russell, Negahban Arash, Gerhart Natalie, Epistemology in the Era of Fake News: An Exploration of Information Verification Behaviors among Social Networking Site Users 49:3, p. 78 - 97 2018
Journal of Computer Information Systems Gerhart Natalie, Sidorova Anna, The Effect of Network Characteristics on Online Identity Management Practices 57:3, p. 229 - 237 2017
Decision Sciences Journal of Innovative Education Gerhart Natalie, Peak Daniel, Prybutok Victor R., Encouraging E-Textbook Adoption: Merging Two Models 15:2, p. 191 - 218 2017
Decision Support Systems Koohikamali Mehrdad, Gerhart Natalie, Mousavizadeh Mohammadreza, Location Disclosure on LB-SNAs: The Role of Incentives on Sharing Behavior 71, p. 78 - 87 2015
Decision Sciences Journal of Innovative Education Gerhart Natalie, Peak Daniel A., Prybutok Victor R., Searching for New Answers: The Application of Task-Technology Fit to e-Textbook Usage 13:1, p. 91 - 111 2015
MIS Quarterly Executive Kappelman Leon, McLean Ephraim, Johnson Vess, Gerhart Natalie, The 2014 SIM IT Key Issues and Trends Study 13:4, p. 237 - 263 -0001